What is internet marketing?

Internet marketing is advertising goods/services over the internet. Internet marketing is also known as i-marketing, web marketing and online marketing. Marketing products over the internet has become increasingly popular over the years. Online spending has grown 4.6% to £1.752bn in the first half of 2009 while TV spending shrank to 16.1%. Larger companies are now beginning to buy online space to advertise their goods/ services as internet marketing is incresingly expanding. Examples of internet marketing are; e-mail campaigns, classified adverts, display ads and search marketing.